WMSI-FM is Mississippi's Country featuring Country music live from Jackson, MS at miss103.com. 102.9 MISS 103 Jackson’s #1 for New Country featuring today’s biggest country stars and hits like Luke Bryan, Keith Urban, Kenny Chesney, Carrie Underwood and more! Since 1980 MISS 103 is the iconic country brand in Central Mississippi. Our on air lineup starts every weekday with America’s fastest growing and most recognized personality The Bobby Bones Show. MISS 103 is not only famous for music but it’s long commitment to service to charities and the community.